Thursday, June 11, 2015



Now, Marriott Hotels guests can watch Netflix on their in-room TVs.
The flagship brand of Marriott International Inc. announced a partnership with Netflix on Wednesday that will allow guests to watch Netflix from the comfort of their hotel bed at select Marriott Hotels properties.
Guests staying at select Marriott Hotels can subscribe to the streaming video service or sign in to their existing accounts by using the Netflix app on the hotel’s guestroom TVs.
With the agreement, Marriott Hotels becomes the first hotel brand authorized to offer guests direct access to their Netflix accounts as part of its guest room entertainment offering.
"Our collaboration with Netflix responds to changing consumer preferences in the way our guests access and watch content, while recognizing the leading role Netflix is playing in driving this transformation," said Matthew Carroll, vice president brand management, Marriott Hotels, via a release. "Because consumers are choosing to take their streaming content with them when they travel, Marriott Hotels is making the industry's first rollout of Netflix a priority."
"Our members tell us they want to watch Netflix anytime, in any place where they have an Internet connection," added Bill Holmes, global head of business development, Netflix. "Through our partnership with Marriott, they'll get to watch their favorite movies, TV shows and Netflix originals on big screens just like they do at home."
Marriott Hotels’ Netflix app via the guestroom TV is customized for the hotel environment. Guests staying multiple days only have to log in to their accounts once throughout their stay, and all account information is automatically erased from the TVs to ensure security once guests check out.
Netflix is currently available at six properties, with six more launching this summer. The brand plans to expand Netflix to 100 of its properties by the end of 2015, and to nearly all of its more than 300 properties in the U.S. by the end of 2016.

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